Networking Like a Girl Boss

Since starting Therefor, my sole purpose has been helping women create ways to advance in their careers. Resume building, wage negotiation tactics, and improving skill areas are great, however are not always enough. The magic often happens outside of the office.

Networking, in many cases, is the most direct route to career advancement. Whether it is a company luncheon or a local event, knowing how to network can bring on many opportunities. For some people, networking comes very easy, while others struggle. By following these tips, even the most introverted can succeed at this vital social practice.

1.                     Act like you belong

You have a purpose. You are a boss. Dress to impress.

Networking begins as soon as you enter the room. People can sense confidence. To quote one of my favorite clichés; “fake it till you make it”.

Maintaining confidence can start in your outfit, make up, or maybe even an inspirational quote. You can win people over with just your attitude. Whether it is listening to a podcast, or dancing in the car to a legendary icon like Beyoncé, it can be easy to get in the zone.

If none of these work, remember that most people want to be accepted. A lot of people are more insecure than you think. If you can muster that powerful confidence that all women hold, you can do anything.

2.                   Non-verbal

We have all heard that crossing your arms is stand offish. Though it is a cliché, it is one to be respected. Make sure to always look approachable. Smile and be sure to show off your good vibes. It goes hand in hand with that confidence we all mustered in the previous step. If you are mentally open to meeting new people, they will sense it.

3.                 Chat it up

This part can be the most difficult for some people. Don’t wait for someone to approach you. It can be as simple as an introduction. Like the wise Marshal Mathers once put it “Hi, my name is”.

Alongside quoting rap music from the early 2000s, there are several additional conversation starters to follow; “What brings you to this event?”, “How long have you been a member of this organization”, or “Did you see the stuff they are giving away at the sponsor table”. It is important to listen intently to the response. If you’re an introvert, this is your time to shine. Most introverts are great listeners.

Another great way to begin conversations is to find commonalities. Maybe your strength is spotting this seasons Manolo Blahniks from across a room. Use it! Striking up a conversation with utilizing something they already have/love/are a part of is a sure way to ease into a networking conversation.

4.                 Be the ‘Plug’

As stated before, while you are engaging in conversation, be sure to listen intently. Listen to what a person does. Maybe you or someone you know can help satisfy a need they may have (i.e. a great plumber, tips on nice places to eat, maybe even an agency that can assist on a current project they have going on). This is a great way to get their contact in attempts to follow up with an introduction. This will position you as a valuable person worth knowing. Which brings us into the third tip, always follow up.

5.                  Following up.

Networking is where the conversation begins, not ends. Be sure to stay in touch by sending a follow up email or call. Some people even prefer social networks like LinkedIn.

Always follow up within 48 hours. Be sure to reference something you discussed so that the contact remembers you.

6.                 Close the deal

Throughout the blog we have referenced ways to obtain someone’s contact information. It is the sole purpose of networking and can be as simple as; “It was great speaking with you, can I get your contact information?” In most cases, being upfront and confident is the best route.

Remember, practice makes perfect. Whether it is a promotion on the horizon or a vertical move to a different company, networking can get you there. With these tips you are sure to make connections at any networking event.